Cell Broadcast

Cell Broadcast is a mobile technology that allows messages to be broadcast at once to all mobile handsets within a designated area which are connected to a set of cells. The broadcast range of this service can be varied, from a single cell to the entire network of a mobile operator.

For using this service, the mobile handset should have the ability to receive this type of messages and also the user should activate this service.

 

Applications and Advantages:

  • Advertisement: Firms and stores can present their commercial offer by sending messages to their potential customers in a specific area. Commercial centers, fairs, airports and sport complexes are good examples of places for using this service

  • Information Services: Sending location- information to people in a geographic area. Like tourist-destinations and airports

  • Aggregated Bill: Ability to provide enterprise aggregated bills

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MCI Business Services