According to MCI Communications Directorate, the ۳rd National Conference on Marketing Communications and Branding, and the first National Media, Marketing and Communications Excellence Award, ended on ۲۶ December ۲۰۱۸.

This two-day conference held by the Management Faculty of University of Tehran aimed to bring together researchers to exchange and share their experiences and research results in marketing, advertising and branding. At the conference opening ceremony, Babak Sohrabi, Faculty of Management, University of Tehran, Ali Akbar Farhangi, the general chairman of the conference, Massoud Keimasi, the program chairman of the conference, and Mohammad Soltanifar, the Vice Minister of Culture, delivered speech.

At the conference, lectures and workshops were delivered by scholars and researchers in communications and marketing. Also the winners of the National Award for Marketing Communications and Branding were introduced and honored.

MCI won the highest score among participants in the National Award for Marketing Communications and Branding and was awarded the golden trophy at the conference.

Indicators of the National Award for Marketing Communications and Branding include “basic requirements”, “advertising”, “public relations”, “sponsorship and events”, “interactive, direct and digital marketing,” “promotion and sales” And “human resources”.